Brand Summit 2020: Music For Good
Brand Summit 2020: Music For Good
Music Biz, along with presenters Clio Music and G7 Entertainment Marketing, bwin8网址举办了 Brand Summit 2020: Music For Good for the first time virtually. This year’s program featured top brand, agency and industry executives discussing how innovation & fast action led to partnerships between 艺术家, music companies, and brands during 2020.
Supporting the Music in Advertising and Sync
How are brands reassessing music placement and integration across Film / TV advertising, and branded content over the course of the last six months? This roundtable conversation, moderated by 安德鲁Hampp of 1803年有限公司, will focus on how music helps establish an important balance of tone during challenging times, and why sync is still providing much-needed revenue for 艺术家 even when they can’t tour. 另外，独家Q&A with 3x GRAMMY-winning singer/songwriter/producer 瑞安特德 on creative partnerships with brands like Fiat Chrysler Automobiles, his new sync licensing firm and raising funds for COVID-19 relief efforts.
Artist Keynote: 2 — 2:30pm ET
应聘者:
Panel Conversation: 2:30 — 3:30pm ET
小组成员:
Supporting Partnerships in Music & 大麻
As the cannabis industry continues its path toward broader legalization, 艺术家 have taken a significant role in working with brands to share their personal stories, 扩大其他声音, and support important social causes. In this session moderated by Grasslands Founder and CEO Ricardo Baca, we’ll delve into best practices on how to develop meaningful partnerships between the music & cannabis industries through a conversation with a recording artist and a brand executive.
受访者:
Supporting Independent Music Venues
除了 # SaveOurStages Act — providing relief for companies, 艺术家, and theater professionals during the shutdown — many brands have come forth to show their support for the music community and local venues during this time. We’ll explore several of these brand partnerships, hearing directly from those involved in making them happen.
Part 1: Music Venue Alliance Nashville and the Music City Bandwidth program with Jack Daniel’s
Learn about how Nashville bands and independent live music venues are taking the world stage for a series of virtual concerts to #SupportNashvilleStages and #KeeptheMusicPlaying.
小组成员
Part 2: NIVA and YouTube present “Save Our Stages”
A discussion on the newly formed National Independent Venue Association and this past weekend’s livestream fundraiser in support of the organizations more than 2,000个地点成员.
主持人
小组成员
支持新现场
In the final webinar of our Brand Summit 2020 program, we’ll look at MRC Data的360报告, offering insights on the changing behaviors, attitudes and preferences of music consumers as we continue to experience the effects of the COVID-19 pandemic.
With virtual concerts becoming the new normal in 2020 (and likely the standard for most if not all of 2021), what does that mean for new levels of innovation for production, 为品牌接触, and from the 艺术家 performing at these shows? We’ll hear from the head of global sponsorship for SXSW and a GRAMMY-winning musician about the live trends developing now and where they’re heading.
We’ll round out the webinar by learning how the Cisco Global bwin8网址 team reimagined live music integrations for the company’s largest customer event and tradeshow, 思科生活, when it became evident that an in-person event would not be possible in June 2020.
MRC的主持人
第1部分参与者
主持人
演讲者
第2部分参与者
主持人
演讲者